Eligible Loveland households on Duke Energy's default electric supply that did not opt out were automatically enrolled in the city’s electric aggregation program at a fixed supply rate of 10.36 cents per kWh through November 2027. Participants can leave at any time without an early termination fee.
But some households were left out. Residents who have moved into the city, those who previously opted out and those with a seasonal gas shutoff were not auto-enrolled, according to Loveland Daily. They can call Direct Energy at 866-968-8065 to re-enroll. There is no fee.
Loveland City Council approved new electric and gas aggregation contracts with Direct Energy in the spring, Loveland Daily reported. The electric program started with August 2026 meter reads and runs 15 months.
The city also locked in a fixed gas rate of $0.596 per CCF through April 2028, according to the same report.
How the program works
Duke Energy remains the utility provider. Direct Energy serves as the energy supplier. Eligible residents and small businesses received opt-out letters beginning around July 10, according to the city's aggregation page. Those who wanted out had 21 days from receiving their letter to notify Direct Energy.
Customers already under contract with another electric supplier were not sent letters and were not auto-enrolled. Those customers can contact Direct Energy to request enrollment, according to the city.
Program terms
The aggregation program carries no early termination fee, no fixed monthly charge and no automatic renewal, according to the city. The fixed rate does not guarantee the lowest available price at all times. The city encourages residents to compare options through the Public Utilities Commission of Ohio's Energy Choice website.
A city news alert confirmed the Direct Energy letters are legitimate. The city cannot access individual customer accounts or make changes to enrollment. Residents with questions can reach Direct Energy at 866-968-8065.
